B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
35%
35% -- contact rate for insurance agency internet leads (2025)
Next Call Club benchmarks a working insurance lead strategy at a contact rate of 35% or higher.
- Target benchmark for evaluating whether an insurance agency lead strategy is working
- Contact rate of 35% or higher
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Next Call Club
Primary
Tier B
https://nextcallclub.com/blog/should-i-get-auto-leads-home-leads-or-both ↗
Source Article
Should I get auto leads, home leads, or both?
Should I get auto leads, home leads, or both?
The answer depends on your carrier competitiveness, your market, and one thing most agents overlook entirely.
This is one of the most common questions we get from new agency partners at Next Call Club, and it's a good one. But the way most agents frame i…
Original Research
Next Call Club
· Original study ↗
Methodology
Internal benchmark from Next Call Club agency network
Methodology documented
Segmentation
IndustryInsurance
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
insurance agency internet leads: 35% contact rate. Source: Next Call Club (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/insurance-lead-contact-rate-benchmark-35
HTML Embed
<blockquote cite="https://lighthousedata.io/data/insurance-lead-contact-rate-benchmark-35" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- contact rate for insurance agency internet leads<br><small>Source: Next Call Club (2025) · <a href="https://lighthousedata.io/data/insurance-lead-contact-rate-benchmark-35" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.