B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
31%
31% -- share of users age 18 24 for Instagram (2023-01)
Almost 31% of global Instagram users are between the ages of 18 and 24 as of January 2023.
- The source states 'almost 31%'
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
31%
Unit
Percentage
Data Vintage
2023-01
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Statista
Primary
Tier C
https://navego.tech/how-to-leverage-ig-to-increase-your-brand-awareness-and-membership-revenue/ ↗
Source Article
How to leverage IG to increase your brand awareness and membership revenue - Navego
The “Instant-Telegram” application created back in 2010 and well-known today as Instagram has helped thousands of businesses grow their online presence and increase membership revenue through their primary focus: to keep the audience engaged by delivering relevant and interesting content that will c…
Original Research
Statista
· Original study ↗
Methodology
Cited from Statista distribution of Instagram users worldwide by age group
Methodology documented
Segmentation
IndustryMedia
RegionGlobal
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
Instagram: 31% share of users age 18 24. Source: Statista (2023-01). Via Lighthouse Intelligence -- https://lighthousedata.io/data/instagram-users-18-24-share
HTML Embed
<blockquote cite="https://lighthousedata.io/data/instagram-users-18-24-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>31%</strong> -- share of users age 18 24 for Instagram<br><small>Source: Statista (2023-01) · <a href="https://lighthousedata.io/data/instagram-users-18-24-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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