C
Evidence Grade C
Use with Hedging
Dated
$0.50
$0.50 -- cost per click for Instagram Ads (2023)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$0.50
Unit
Currency Usd
Data Vintage
2023
Entity
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (2)
DigitalStats.OnRanko
Primary
Tier A
https://digitalstats.onranko.com/instagram-ads-cost-per-click-roi-analysis/ ↗
Source Article
Instagram Ads: Cost Per Click & ROI Analysis
In-depth exploration of instagram ads: cost per click & roi analysis with latest statistics, trends, and insights.
Usage Statistics
- As of 2023, Instagram has over 2 billion monthly active users.
- Engagement rates on Instagram ads average around 1.08%, which is higher than the platform’s organic e…
Also cited by
2026-09-01
Original Research
DigitalStats.OnRanko
· Original study ↗
Methodology
Range provided, midpoint used
Segmentation
Industrymarketing
Cite this stat
Suggested hedging: According to limited, single-source data, based on claims without stated methodology, with unverified sample sizes...
Plain Text
Instagram Ads: $0.50 cost per click. Source: DigitalStats.OnRanko (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/instagram-cpc
HTML Embed
<blockquote cite="https://lighthousedata.io/data/instagram-cpc" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$0.50</strong> -- cost per click for Instagram Ads<br><small>Source: DigitalStats.OnRanko (2023) · <a href="https://lighthousedata.io/data/instagram-cpc" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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