B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
35,000,000,000
35,000,000,000 -- monthly mobile ad impressions for InMobi network (2011-04)
The InMobi network serves 35 billion monthly mobile advertising impressions globally.
- Represents global network volume at the time of the April 2011 report
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
35,000,000,000
Unit
Count
Data Vintage
2011-04
Entity
Geography
North America
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
InMobi
Primary
Tier A
http://www.mnilive.com/2011/05/north-american-mobile-ad-market-up-17-driven-by-37-increase-in-smartp… ↗
Source Article
North American Mobile Ad Market Up 17% Driven By 37% Increase in Smartphone Ads
Original Research
InMobi
· Original study ↗
Methodology
InMobi network data
Methodology documented
Segmentation
IndustryMedia
RegionNorth America
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
InMobi network: 35,000,000,000 monthly mobile ad impressions. Source: InMobi (2011-04). Via Lighthouse Intelligence -- https://lighthousedata.io/data/inmobi-monthly-impressions-global
HTML Embed
<blockquote cite="https://lighthousedata.io/data/inmobi-monthly-impressions-global" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35,000,000,000</strong> -- monthly mobile ad impressions for InMobi network<br><small>Source: InMobi (2011-04) · <a href="https://lighthousedata.io/data/inmobi-monthly-impressions-global" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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