B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
67%
67% -- share of approved email created inhouse for pharma affiliate (Anthill Activator) (2026)
Within a few months of adoption, 67% of approved email for the pharmaceutical affiliate was created in-house using Anthill Activator.
- Results from a single affiliate pilot study of a major European pharmaceutical company
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Anthill Agency
Primary
Tier C
https://www.anthillagency.com/cases/how-to-speed-approved-email-production-and-reduce-costs ↗
Source Article
How to speed approved email production and reduce costs
Original Research
Anthill Agency
· Original study ↗
Methodology
Single-company case study result after a few months of Activator adoption
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
pharma affiliate (Anthill Activator): 67% share of approved email created inhouse. Source: Anthill Agency (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/inhouse-approved-email-share-67
HTML Embed
<blockquote cite="https://lighthousedata.io/data/inhouse-approved-email-share-67" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- share of approved email created inhouse for pharma affiliate (Anthill Activator)<br><small>Source: Anthill Agency (2026) · <a href="https://lighthousedata.io/data/inhouse-approved-email-share-67" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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