B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
72%
72% -- page views increase for blog posts with infographics (2020)
According to HubSpot, blog posts that included infographics generated an average of 72 percent more views than all other posts.
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
72%
Unit
Percentage
Data Vintage
2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
HubSpot
Primary
Tier C
https://www.slidenine.com/blog/a-picture-really-is-worth-a-thousand-words ↗
Source Article
A Picture Really is Worth a Thousand Words
When I got into this field decades ago, I quickly learned the value of visuals when I saw clients become more excited about a single graphic than the entire strategy process. Part of that enthusiasm was the client's emotional experience — a spark of engagement from visual storytelling. But, with tod…
Original Research
HubSpot
· Original study ↗
Methodology
Cited from HubSpot research
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
blog posts with infographics: 72% page views increase. Source: HubSpot (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/infographic-posts-views-72-percent
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<blockquote cite="https://lighthousedata.io/data/infographic-posts-views-72-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>72%</strong> -- page views increase for blog posts with infographics<br><small>Source: HubSpot (2020) · <a href="https://lighthousedata.io/data/infographic-posts-views-72-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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