B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
67%
67% -- trust in influencer recommendations for Singapore social media users (2025)
67% of Singapore social media users trust influencer recommendations more than traditional advertising.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
mutant.com.sg
Primary
Tier C
https://mutant.com.sg/services/social-media/ ↗
Source Article
Social Media
Our Expertise
Social Media
We don’t just post; we tell moving stories
To achieve great results on social media platforms, a creative approach is needed to craft engaging narratives and spark conversations. Our team of social media experts, PR professionals, and content creators understand the comple…
Original Research
mutant.com.sg
· Original study ↗
Methodology
Survey finding cited on agency page; original survey not fully identified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Singapore social media users: 67% trust in influencer recommendations. Source: mutant.com.sg (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/influencer-trust-singapore-2025
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<blockquote cite="https://lighthousedata.io/data/influencer-trust-singapore-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- trust in influencer recommendations for Singapore social media users<br><small>Source: mutant.com.sg (2025) · <a href="https://lighthousedata.io/data/influencer-trust-singapore-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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