B Evidence Grade B Graded under review Safe to Cite Current

3% -- industry average conversion rate for landing pages (2026)

Name: Industry Average Conversion Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-08-18

2026 · MarketingSherpa

Cite this stat Share How we verify

Attribution: MarketingSherpa View source

Lighthouse Research Team

Last verified: 2026-08-18 · How we verify data →

Source verified Evidence graded

Value

Unit

Percentage

Data Vintage

2026

Entity

landing pages

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

73/100 confidence

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Sources (6)

MarketingSherpa Primary Tier C

https://www.hubspot.com/blog/bid/5183/another-hubspot-milestone-one-million-landing-page-views ↗

Confidence: 66/100 Vintage: 2026 Channel: Common Crawl

Source Article

Another HubSpot Milestone. One Million Landing Page Views.

Also cited by

statista.com https://www.statista.com/

2026-08-18

triplewhale.com https://www.triplewhale.com/

2026-08-18

searchenginejournal.com https://www.searchenginejournal.com/

2026-08-18

hostinger.com https://www.hostinger.com/

2026-08-18

amraandelma.com https://www.amraandelma.com/

2026-08-18

Original Research

MarketingSherpa · Original study ↗

Methodology

According to MarketingSherpa

Segmentation

Industrymarketing

Cite this stat

Plain Text

landing pages: 3% industry average conversion rate. Source: MarketingSherpa (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/industry-standard-conversion-rate

HTML Embed

<blockquote cite="https://lighthousedata.io/data/industry-standard-conversion-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>3%</strong> -- industry average conversion rate for landing pages<br><small>Source: MarketingSherpa (2026) · <a href="https://lighthousedata.io/data/industry-standard-conversion-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

Share on X Share on LinkedIn

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →