B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
$152,200,000
$152,200,000 -- ecommerce category gmv for Indonesia beauty e-commerce (2025-07)
Indonesia's beauty category generated US $152.2 million GMV across major e-commerce platforms in July 2025.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$152,200,000
Unit
Currency Usd
Data Vintage
2025-07
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Magpie
Primary
Tier B
https://www.revenuescaler.com/insights/apple-dominates-tokopedia-mobile-devices ↗
Source Article
Magpie Reveals Tokopedia Top Mobile Device Brand in 2024
Magpie Reveals Tokopedia Top Mobile Device Brand in 2024
Revenue Scaler Team
Content Team
Indonesia's mobile phone and tablet market on Tokopedia showed strong performance in 2024, with total sales reaching $871.3 million across all brands, according to Magpie market intelligence data. The results r…
Original Research
Magpie
· Original study ↗
Methodology
Magpie market intelligence data
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Indonesia beauty e-commerce: $152,200,000 ecommerce category gmv. Source: Magpie (2025-07). Via Lighthouse Intelligence -- https://lighthousedata.io/data/indonesia-beauty-ecommerce-gmv-jul2025
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<blockquote cite="https://lighthousedata.io/data/indonesia-beauty-ecommerce-gmv-jul2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$152,200,000</strong> -- ecommerce category gmv for Indonesia beauty e-commerce<br><small>Source: Magpie (2025-07) · <a href="https://lighthousedata.io/data/indonesia-beauty-ecommerce-gmv-jul2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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