B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

66%

66% -- brand ai adoption percentage for Indian brands (2024)

2024  · Adobe

66% of Indian brands are already leveraging generative AI.

Cite this stat Share How we verify
Attribution: Adobe View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
66%
Unit
Percentage
Data Vintage
2024
Entity
Indian brands
Geography
IN
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

70/100 confidence
Extraction
75
Source Trust
50
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Adobe Primary Tier B
https://www.medianews4u.com/indian-consumers-expect-brands-to-maximize-value-exchange-with-generativ… ↗
Confidence: 51/100 Vintage: 2024 Channel: Common Crawl
Source Article
Indian consumers expect brands to maximize value exchange with Generative AI: Adobe Study
New Delhi: A recent Adobe State of AI-driven Consumer Value report highlights Indian consumers growing expectations for brands to harness generative AI to enhance value and experiences. The study, which surveyed both marketers and consumers in India, underscores the country’s leadership in AI maturi…
Also cited by
2026-08-18
2026-08-18
2026-08-18
Original Research
Adobe · Original study ↗

Survey conducted by Adobe

Industrymedia_entertainment RegionIN
Plain Text
Indian brands: 66% brand ai adoption percentage. Source: Adobe (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/indian_brands_ai_adoption
HTML Embed
<blockquote cite="https://lighthousedata.io/data/indian_brands_ai_adoption" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>66%</strong> -- brand ai adoption percentage for Indian brands<br><small>Source: Adobe (2024) · <a href="https://lighthousedata.io/data/indian_brands_ai_adoption" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Share on X Share on LinkedIn

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →