B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

23%

23% -- click to call rate increase for Indian businesses with UPI badges on Google Business Profile (2025)

2025  · n=200  · MapLift

Indian businesses with UPI badges on their Google Business Profile experience a 23% higher click-to-call rate based on MapLift's testing of 200+ businesses.

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Attribution: MapLift View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
23%
Unit
Percentage
Data Vintage
2025
Entity
Indian businesses with UPI badges on Google Business Profile
Sample Size
200
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
MapLift Primary Tier B
https://www.maplift.app/local-seo-india ↗
Confidence: 53/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Local SEO India: The Complete 2025 Guide for Indian Businesses
Local SEO India: The Complete 2025 Guide for Indian Businesses Master local SEO in India with Hindi optimization, JustDial and Sulekha strategies, tier-2/3 city tactics. 8 case studies. 44 percent of searches happen in Hindi—are you ready? What Makes Local SEO in India Different 44% Search in Hindi …
Original Research
MapLift · Original study ↗

Publisher's own testing across 200+ businesses

Methodology documented
Industrymarketing
Plain Text
Indian businesses with UPI badges on Google Business Profile: 23% click to call rate increase. Source: MapLift (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/india-upi-badge-click-to-call
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<blockquote cite="https://lighthousedata.io/data/india-upi-badge-click-to-call" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>23%</strong> -- click to call rate increase for Indian businesses with UPI badges on Google Business Profile<br><small>Source: MapLift (2025) · <a href="https://lighthousedata.io/data/india-upi-badge-click-to-call" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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