B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

51%

51% -- mobile penetration rate for India (2012)

2012  · Google with IPSOS and MMA

India has a 51% mobile penetration rate.

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Attribution: Google with IPSOS and MMA View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
51%
Unit
Percentage
Data Vintage
2012
Entity
India
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Google with IPSOS and MMA Primary Tier A
http://yourstory.in/2012/07/smartphone-usage-patterns-india/ ↗
Confidence: 57/100 Vintage: 2012 Channel: Common Crawl
Source Article
Google Survey Reveals Interesting Smartphone Usage Patterns Among Indians
Original Research
Google with IPSOS and MMA · Original study ↗

Google/Ipsos/MMA smartphone usage survey

Methodology documented
Industrymarketing
Plain Text
India: 51% mobile penetration rate. Source: Google with IPSOS and MMA (2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/india-mobile-penetration-51
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<blockquote cite="https://lighthousedata.io/data/india-mobile-penetration-51" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>51%</strong> -- mobile penetration rate for India<br><small>Source: Google with IPSOS and MMA (2012) · <a href="https://lighthousedata.io/data/india-mobile-penetration-51" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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