B
Evidence Grade B
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Recent
72.5%
72.5% -- mobile penetration rate for India population (mobile connections) (2025)
Around 1.06 billion cellular mobile connections were active in India in late 2025, representing roughly 72.5 percent of the population.
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Lighthouse Research Team
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Evidence graded
Value
72.5%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
DataReportal
Primary
Tier C
https://www.lenoretech.in/blog/digital-marketing-statistics-india-2026.html ↗
Source Article
Digital Marketing Statistics India 2026: Key Data and Trends
Compiled by the Lenoretech data team from public 2026 reports · Updated July 2026
If you market to Indian audiences, the numbers below are your backdrop for 2026. We have pulled the most useful digital marketing statistics for India from credible public reports and organised them for quick use in st…
Original Research
DataReportal
· Original study ↗
Methodology
Attributed to DataReportal.
Methodology documented
Segmentation
Industrymarketing
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Plain Text
India population (mobile connections): 72.5% mobile penetration rate. Source: DataReportal (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/india-mobile-penetration-2025
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<blockquote cite="https://lighthousedata.io/data/india-mobile-penetration-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>72.5%</strong> -- mobile penetration rate for India population (mobile connections)<br><small>Source: DataReportal (2025) · <a href="https://lighthousedata.io/data/india-mobile-penetration-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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