B
Evidence Grade B
Verified
under review
Safe to Cite
Current
89%
89% -- share of marketers with consumer data policies for Indian marketers (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
89%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
150
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
95
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
MMA India / EY
Primary
Tier A
https://mmaglobal.com/documents/data-protection-personalisation-privacy-first-world ↗
Source Article
Data Protection & Personalisation in a Privacy-First World: A marketer's guide on future
Original Research
MMA India / EY
· Original study ↗
Methodology
MMA India chapter and EY survey of over 150 marketers
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Indian marketers: 89% share of marketers with consumer data policies. Source: MMA India / EY (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/india-marketers-data-policies
HTML Embed
<blockquote cite="https://lighthousedata.io/data/india-marketers-data-policies" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>89%</strong> -- share of marketers with consumer data policies for Indian marketers<br><small>Source: MMA India / EY (2026) · <a href="https://lighthousedata.io/data/india-marketers-data-policies" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.