B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

14.6%

14.6% -- inbound lead close rate for Inbound marketing leads (2012)

Name: Inbound Lead Close Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-22

2012 · HubSpot

SEO/inbound leads have an average close rate of 14.6% according to a HubSpot benchmark.

Benchmark is frequently cited across industry publications

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Attribution: HubSpot View source

Lighthouse Research Team

Last verified: 2026-09-22 · How we verify data →

Source verified Evidence graded

Value

14.6%

Unit

Percentage

Data Vintage

2012

Entity

Inbound marketing leads

Geography

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

HubSpot Primary Tier B

https://redeagle.tech/blog/how-much-does-seo-cost-uk ↗

Confidence: 53/100 Vintage: 2012 Channel: Deep Crawl

Source Article

How Much Does SEO Cost in the UK? 2026 Guide (£500-£10k/mo)

Quick answer (July 2026): SEO in the UK typically costs between £500 and £5k+ per month. Local SEO for small businesses can start from £300-£500 monthly; most SMEs pay £1k-£2.5k for meaningful results. The market centre sits at £1.5k-£5k/month, with average UK spend around £3,199/month (Clutch, 2026…

Original Research

HubSpot · Original study ↗

Methodology

HubSpot benchmark cited via MarketingProfs (2012)

Methodology documented

Segmentation

IndustryMedia RegionUK RoleAll marketers Channelsearch

Cite this stat

Plain Text

Inbound marketing leads: 14.6% inbound lead close rate. Source: HubSpot (2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/inbound-lead-close-rate-146

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<blockquote cite="https://lighthousedata.io/data/inbound-lead-close-rate-146" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>14.6%</strong> -- inbound lead close rate for Inbound marketing leads<br><small>Source: HubSpot (2012) · <a href="https://lighthousedata.io/data/inbound-lead-close-rate-146" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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