B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
2.5%
2.5% -- email click rate growth for Investigate Midwest (2025)
Investigate Midwest saw email click rates increase by over 2.5 percent over the past year.
- Source text states click rates increased 'over 2.5 percent' over the past year.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
2.5%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Oklahoma Media Center
Primary
Tier A
https://oklahomamediacenter.com/2025/11/oklahoma-media-center-blue-engine-energize-new-digital-strat… ↗
Source Article
Oklahoma Media Center, Blue Engine energize new digital strategies for local newsrooms - Oklahoma Media Center
The nonprofit Oklahoma Media Center (OMC) recently partnered with the nationally known Blue Engine Collaborative, resulting in remarkable transformations for 10 local newsrooms, with some seeing double-digit increases in newsletter subscribers and donor support.
The summer training cohort designed t…
Original Research
Oklahoma Media Center
· Original study ↗
Methodology
Self-reported click-rate increase over the past year; reported as 'over 2.5 percent' — likely a percentage-point improvement, though the source is ambiguous.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Investigate Midwest: 2.5% email click rate growth. Source: Oklahoma Media Center (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/im-email-click-rate-growth-12mo-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/im-email-click-rate-growth-12mo-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2.5%</strong> -- email click rate growth for Investigate Midwest<br><small>Source: Oklahoma Media Center (2025) · <a href="https://lighthousedata.io/data/im-email-click-rate-growth-12mo-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.