B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
31%
31% -- footfall uplift for IKEA Cardiff store (2025)
IKEA's Cardiff store proved a 31% uplift in footfall by matching loyalty-card swipes to Meta click IDs.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
31%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
funnelflex.ai
Primary
Tier C
https://funnelflex.ai/facebook-offline-conversions/ ↗
Source Article
Maximize Impact with Facebook Offline Conversions for Your Business
Facebook Offline Conversions To Track Real-World Actions
Quick Takeaways
- Close the attribution gap: Facebook offline conversions link in-store, phone, or branch sales to the exact ad that sparked them—no more blind spots.
- Use the right pipe: Choose manual uploads, the offline conversions API, or…
Original Research
funnelflex.ai
· Original study ↗
Methodology
Case study cited by vendor blog
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
IKEA Cardiff store: 31% footfall uplift. Source: funnelflex.ai (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ikea-cardiff-footfall-uplift
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ikea-cardiff-footfall-uplift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>31%</strong> -- footfall uplift for IKEA Cardiff store<br><small>Source: funnelflex.ai (2025) · <a href="https://lighthousedata.io/data/ikea-cardiff-footfall-uplift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.