B
Evidence Grade B
Graded
under review
Safe to Cite
Current
32%
32% -- guest satisfaction score increase for Hotels with 24/7 outsourced customer support (2026)
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
32%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Forbes
Primary
Tier C
https://www.wowcustomersupport.com/blog/customer-service-outsourcing-hospitality/ ↗
Source Article
How Travel and Hospitality Businesses Use Customer Service Outsourcing
Traveling should be exciting, relaxing, and seamless. But as any traveler knows, things don’t always go as planned. Flight delays, hotel booking issues, lost luggage, or last-minute itinerary changes can quickly turn a dream trip into a stressful experience. This is where customer support plays a cr…
Original Research
Forbes
· Original study ↗
Methodology
Attributed to a Forbes case study
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Hotels with 24/7 outsourced customer support: 32% guest satisfaction score increase. Source: Forbes (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hotels-outsourced-support-satisfaction-boost
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<blockquote cite="https://lighthousedata.io/data/hotels-outsourced-support-satisfaction-boost" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>32%</strong> -- guest satisfaction score increase for Hotels with 24/7 outsourced customer support<br><small>Source: Forbes (2026) · <a href="https://lighthousedata.io/data/hotels-outsourced-support-satisfaction-boost" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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