B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
11.2%
11.2% -- revenue increase per one point review score increase for hotels (2025)
A one-point increase in a hotel's review score can boost revenue by 11.2%.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
11.2%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Cornell University
Primary
Tier C
https://www.troof.ai/blog/customer-reviews-hospitality-industry/ ↗
Source Article
Power of Customer Reviews in Hospitality
Power of Customer Reviews in Hospitality
Explore how customer reviews influence the hospitality industry. Learn strategies to build trust and manage online reviews for enhanced guest experience.
On this page
Unlocking the Power of Customer Reviews in the Hospitality Industry
Think customer reviews d…
Original Research
Cornell University
· Original study ↗
Methodology
Cited as a Cornell study
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
hotels: 11.2% revenue increase per one point review score increase. Source: Cornell University (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hotel-review-score-revenue-boost-cornell
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<blockquote cite="https://lighthousedata.io/data/hotel-review-score-revenue-boost-cornell" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>11.2%</strong> -- revenue increase per one point review score increase for hotels<br><small>Source: Cornell University (2025) · <a href="https://lighthousedata.io/data/hotel-review-score-revenue-boost-cornell" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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