B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
20%
20% -- booking cancellation rate for global hotel bookings (2023)
20% of hotel bookings worldwide are canceled.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
mara-solutions.com
Primary
Tier C
https://www.mara-solutions.com/post/booking-com-visibility-booster-is-it-worth-the-investment-for-ho… ↗
Source Article
Booking.com Visibility Booster: Is it Worth the Investment for Hotels and Property Owners?
Booking.com is one of the leading travel and tourism websites, with over 511 million visits and over 28 million listings. Because of this, there's no denying that businesses should seize every opportunity to stand out among other listings. Fortunately, Booking.com offers numerous partner programs to…
Original Research
mara-solutions.com
· Original study ↗
Methodology
Cited as 'recent studies'; original study not named
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2023 (current) | 20% | |
| 2024 | 20% | 0% |
| 2025 | 20% | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
global hotel bookings: 20% booking cancellation rate. Source: mara-solutions.com (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hotel-booking-cancellation-rate-20pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/hotel-booking-cancellation-rate-20pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- booking cancellation rate for global hotel bookings<br><small>Source: mara-solutions.com (2023) · <a href="https://lighthousedata.io/data/hotel-booking-cancellation-rate-20pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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