B Evidence Grade B Safe to Cite Current

$96

$96 -- cost per acquisition for Home Goods (2026)

Name: Cost Per Acquisition Statistics
Creator: Lighthouse Intelligence
Published: 2026-06-15

2026 · n=4,800 · Bazaarvoice and Salesforce Commerce Cloud

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Attribution: Bazaarvoice and Salesforce Commerce Cloud View source

Lighthouse Research Team

Last verified: 2026-08-25 · How we verify data →

Source verified Evidence graded

Value

$96

Unit

Currency Usd

Data Vintage

2026

Entity

Home Goods

Sample Size

4,800

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

70/100 confidence

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Sources (4)

Bazaarvoice and Salesforce Commerce Cloud Primary Tier A

https://www.benchmarketing.org/benchmarks/microsoft-ads/consulting/cpa ↗

Confidence: 76/100 Vintage: 2026 Channel: Common Crawl

Source Article

Thryve

Reduced CPA from $150 to $96 with more than $600,000 in ad spend. Then they brought all the work in house :) Website Skills Used Google Shopping,Paid Ads,Paid Ads,Paid Ads Industry Health & Wellness can do for you Put your e-mail in and we'll arrange a consultation call for you Thank you! Your submi…

Also cited by

amraandelma.com https://www.amraandelma.com/top-cost-per-acquisition-statistics/

2026-07-17

Benchmarketing https://www.benchmarketing.org/benchmarks/reddit-ads/home-services/cpa

2026-08-25

Benchmarketing https://www.benchmarketing.org/benchmarks/microsoft-ads/consulting/cpa

2026-08-16

Original Research

Bazaarvoice and Salesforce Commerce Cloud · Original study ↗

Methodology

2026 Home & Living Digital Commerce Report by Bazaarvoice and Salesforce Commerce Cloud covering 4,800 global retail brands.

Segmentation

Channelcommon_crawl

Cite this stat

Plain Text

Home Goods: $96 cost per acquisition. Source: Bazaarvoice and Salesforce Commerce Cloud (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/home-goods-search-cpa-2026

HTML Embed

<blockquote cite="https://lighthousedata.io/data/home-goods-search-cpa-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$96</strong> -- cost per acquisition for Home Goods<br><small>Source: Bazaarvoice and Salesforce Commerce Cloud (2026) · <a href="https://lighthousedata.io/data/home-goods-search-cpa-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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