B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
14,800
14,800 -- new email subscribers for Hiland Dairy (2025)
The campaign added over 14,800 new e-news subscribers for Hiland Dairy.
- Reported as '14,800+'
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
14,800
Unit
Count
Data Vintage
2025
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Envoy Fresh
Primary
Tier A
https://envoyfresh.com/fresh-hiland-a-look-inside-a-viral-dairy-campaign/ ↗
Source Article
Fresh + Hiland: A Look Inside a Viral Dairy Campaign - Envoy Fresh
When Hiland Dairy set out to create a summer promotion, the goal was simple: build awareness, engage fans, grow their customer base — and draw attention to the newest addition in their Silver Dollar City ice cream lineup, Fire In the Hole.
The Strategy
The foundation for this campaign was a natural …
Original Research
Envoy Fresh
· Original study ↗
Methodology
First-party campaign results from agency case study
Methodology documented
Segmentation
IndustryFood & Beverage
Company SizeMid-market
RegionUS
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
Hiland Dairy: 14,800 new email subscribers. Source: Envoy Fresh (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hiland-new-email-subscribers-14800
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<blockquote cite="https://lighthousedata.io/data/hiland-new-email-subscribers-14800" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>14,800</strong> -- new email subscribers for Hiland Dairy<br><small>Source: Envoy Fresh (2025) · <a href="https://lighthousedata.io/data/hiland-new-email-subscribers-14800" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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