B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
20%
20% -- consumer spending growth rate for US shoppers earning more than $100,000 (2022)
Between July 2021 and July 2022, US shoppers earning more than $100,000 increased spending by 20%.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
stackedmarketer.com
Primary
Tier B
https://www.stackedmarketer.com/ad-policies/ ↗
Source Article
Ad policies - Stacked Marketer
ADVERTISING
Microsoft wants migration, Google wants better ads
One of these ad policy updates feels like a nudge, the other feels like a pound on the table.
Guess which one is which…
Microsoft is urging marketers to migrate from Expanded Text Ads to Responsive Search Ads (RSA).
They’ve extended the …
Original Research
stackedmarketer.com
· Original study ↗
Methodology
Year-over-year spending change, July 2021 to July 2022
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US shoppers earning more than $100,000: 20% consumer spending growth rate. Source: stackedmarketer.com (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/high-income-us-consumer-spending-growth-2022
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<blockquote cite="https://lighthousedata.io/data/high-income-us-consumer-spending-growth-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- consumer spending growth rate for US shoppers earning more than $100,000<br><small>Source: stackedmarketer.com (2022) · <a href="https://lighthousedata.io/data/high-income-us-consumer-spending-growth-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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