B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
94%
94% -- organic vs paid click share for Healthcare search results (2026)
94% of healthcare SERP clicks go to organic search results compared to 6% to paid results.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
94%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Unspecified patient search studies
Primary
Tier C
https://stethondigitalmarketing.com/healthcare-specialties/aba/aba-therapy-seo/ ↗
Source Article
ABA Therapy SEO Agency | Seo For Aba Therapy Clinics – Stethon Digital Marketing
ABA Therapy SEO Agency
SEO for ABA Therapy Clinics
Our healthcare SEO agency ensures your practice appears at the top of search results when patients are actively searching for care.
More visibility. More traffic. More appointments:
• Outrank competitors in local search
• Attract more nearby, high-i…
Original Research
Unspecified patient search studies
· Original study ↗
Methodology
Agency-cited figure; original study not identified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Healthcare search results: 94% organic vs paid click share. Source: Unspecified patient search studies (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/healthcare-serp-organic-vs-paid-clicks
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<blockquote cite="https://lighthousedata.io/data/healthcare-serp-organic-vs-paid-clicks" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>94%</strong> -- organic vs paid click share for Healthcare search results<br><small>Source: Unspecified patient search studies (2026) · <a href="https://lighthousedata.io/data/healthcare-serp-organic-vs-paid-clicks" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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