B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
12%
12% -- increase in review volume from responding for businesses that respond to reviews (2026)
Businesses that respond to reviews receive 12% more reviews according to Harvard Business Review research.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
12%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Harvard Business Review
Primary
Tier B
https://alhena.ai/blog/auto-respond-feefo-reviews-ai/ ↗
Source Article
Auto
Original Research
Harvard Business Review
· Original study ↗
Methodology
Cited from Harvard Business Review research
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
businesses that respond to reviews: 12% increase in review volume from responding. Source: Harvard Business Review (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hbr-review-response-more-reviews
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<blockquote cite="https://lighthousedata.io/data/hbr-review-response-more-reviews" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12%</strong> -- increase in review volume from responding for businesses that respond to reviews<br><small>Source: Harvard Business Review (2026) · <a href="https://lighthousedata.io/data/hbr-review-response-more-reviews" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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