B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
23%
23% -- productivity increase for field sales teams using automation (2025)
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
23%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Harvard Business Review
Primary
Tier C
https://www.fieldassist.com/blog/technology-field-force-automation-software ↗
Source Article
How Field Force Automation technology is Revolutionizing Sales?
How technology is revolutionizing field sales?
Learn how Field Force Automation Software is revolutionizing field sales and enabling brands to accelerate growth. And how it has become more effective.
In recent years, field force automation software has gained significant importance and proven highly…
Original Research
Harvard Business Review
· Original study ↗
Methodology
Harvard Business Review statistics cited by FieldAssist
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
field sales teams using automation: 23% productivity increase. Source: Harvard Business Review (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hbr-field-sales-automation-productivity
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<blockquote cite="https://lighthousedata.io/data/hbr-field-sales-automation-productivity" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>23%</strong> -- productivity increase for field sales teams using automation<br><small>Source: Harvard Business Review (2025) · <a href="https://lighthousedata.io/data/hbr-field-sales-automation-productivity" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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