B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
20%
20% -- market penetration increase for businesses with a well-defined GTM strategy (2025)
Businesses employing a well-defined GTM strategy can increase their market penetration by up to 20%.
- up to 20%
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
stg-infidigit-staging.kinsta.cloud
Primary
Tier C
https://stg-infidigit-staging.kinsta.cloud/blog/go-to-market-strategy/ ↗
Source Article
GTM: How to Develop a Go to Market Strategy & Templates - Infidigit
Let’s Connect & Accelerate Your Organic Growth
- Your data is properly secured encrypted by SSL
Introduction to GTM Strategy
A well-crafted go-to-market (GTM) strategy is critical for businesses looking to successfully launch new products or services in today’s competitive market. It acts as a roadm…
Original Research
stg-infidigit-staging.kinsta.cloud
· Original study ↗
Methodology
Aggregator claim citing unnamed data on GTM strategy effectiveness
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
businesses with a well-defined GTM strategy: 20% market penetration increase. Source: stg-infidigit-staging.kinsta.cloud (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gtm-strategy-market-penetration-20pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/gtm-strategy-market-penetration-20pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- market penetration increase for businesses with a well-defined GTM strategy<br><small>Source: stg-infidigit-staging.kinsta.cloud (2025) · <a href="https://lighthousedata.io/data/gtm-strategy-market-penetration-20pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.