B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
79%
79% -- growth strategy rate for Marketing executives (2021)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
79%
Unit
Percentage
Data Vintage
2021
Entity
Sample Size
400
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Gartner
Primary
Tier B
https://bd2.co.uk/insights/the-impact-of-covid-19-on-marketing-plans/ ↗
Source Article
The impact of COVID
Original Research
Gartner
· Original study ↗
Methodology
Gartner survey of marketing executives
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Marketing executives: 79% growth strategy rate. Source: Gartner (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/growth-existing-markets-2021
HTML Embed
<blockquote cite="https://lighthousedata.io/data/growth-existing-markets-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>79%</strong> -- growth strategy rate for Marketing executives<br><small>Source: Gartner (2021) · <a href="https://lighthousedata.io/data/growth-existing-markets-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.