B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

50%

50% -- percentage increase for Gray Matters conversion rate (2022)

Name: Percentage Increase Statistics
Creator: Lighthouse Intelligence
Published: 2026-08-14

2022 · Pipedrive

Gray Matters increased its conversion rate by 50% in 18 months using Pipedrive.

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Attribution: Pipedrive View source

Lighthouse Research Team

Last verified: 2026-08-14 · How we verify data →

Source verified Evidence graded

Value

50%

Unit

Percentage

Data Vintage

2022

Entity

Gray Matters conversion rate

Geography

Global

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

64/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Pipedrive Primary Tier B

https://www.pipedrive.com/ko/crm/compare/best-crm ↗

Confidence: 53/100 Vintage: 2022 Channel: Deep Crawl

Source Article

최고의 CRM 소프트웨어 | 최상위 CRM

비즈니스에 알맞은 최고의 CRM 소프트웨어에 대해 알아보세요 Pipedrive를 사용하는 10만 개 이상의 기업과 함께 영업을 조직하고, 자동화하고, 성장시키세요 귀사에 적합한 CRM 시스템 찾기 CRM 시스템 선택은 중대한 결정일 수 있습니다. 귀하의 목표, 팀, 업계에 가장 적합한 시스템을 찾는 방법은 무엇일까요? 직관적인 영업 관리 솔루션은 사용자 지정할 수 있는 템플릿, 애드온, 타사 통합기능을 제공하여 시간을 절약하고 번거로운 작업을 줄여줘야 합니다. 스타트업이든, 중소기업(SMB)이든, 대기업의 자회사이든, Pipedri…

Original Research

Pipedrive · Original study ↗

Methodology

Increased conversion rate in 18 months using Pipedrive

Methodology documented

Segmentation

IndustrySaaS RegionGlobal RoleAll marketers

Cite this stat

Plain Text

Gray Matters conversion rate: 50% percentage increase. Source: Pipedrive (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gray-matters-conversion-increase

HTML Embed

<blockquote cite="https://lighthousedata.io/data/gray-matters-conversion-increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- percentage increase for Gray Matters conversion rate<br><small>Source: Pipedrive (2022) · <a href="https://lighthousedata.io/data/gray-matters-conversion-increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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