B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
76%
76% -- likelihood increase to make gift with early post visit communication for hospital patients and patient families (2026)
A hospital patient or their family is 76% more likely to make a gift if they receive communication within the first 30 days after a hospital visit or care.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
76%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
CCS Fundraising
Primary
Tier B
https://www.ccsfundraising.com/insights/grateful-patient-fundraising-data/ ↗
Source Article
Grateful Patient Fundraising: Leveraging Data for Donor Cultivation
In part one of this series, Building a Patient-Centric Journey to Giving, we explored five ways to lay the foundation for grateful patients to engage with philanthropy.
In part two, we dive into the next stage of engagement: using data to curate a communication journey that best cultivates grateful …
Original Research
CCS Fundraising
· Original study ↗
Methodology
Insight shared by CCS Fundraising in part one of its grateful patient fundraising series; methodology not detailed
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
hospital patients and patient families: 76% likelihood increase to make gift with early post visit communication. Source: CCS Fundraising (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/grateful-patient-gift-likelihood-76pct
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<blockquote cite="https://lighthousedata.io/data/grateful-patient-gift-likelihood-76pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>76%</strong> -- likelihood increase to make gift with early post visit communication for hospital patients and patient families<br><small>Source: CCS Fundraising (2026) · <a href="https://lighthousedata.io/data/grateful-patient-gift-likelihood-76pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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