B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
34%
34% -- viewership growth rate for Grammy Awards telecast (2024)
Ratings for the 2024 Grammy Awards telecast were up 34% across CBS, Paramount+, and other digital platforms compared to the previous year.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
34%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
CBS / Nielsen ratings (via AP)
Primary
Tier B
https://www.click2houston.com/business/2024/02/05/ratings-for-the-grammy-awards-hit-a-sweet-note-as-… ↗
Source Article
Taylor Swift, Miley Cyrus and Billie Eilish help Grammys reach its largest audience since 2020
NEW YORK – An average of 16.9 million viewers tuned in to see performances by Miley Cyrus and Billie Eilish and watch Taylor Swift make history at the Grammy Awards on Sunday, the largest audience for the telecast in four years and another consecutive annual increase for a show that is recovering fr…
Original Research
CBS / Nielsen ratings (via AP)
· Original study ↗
Methodology
Year-over-year comparison vs. 2023 telecast
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Grammy Awards telecast: 34% viewership growth rate. Source: CBS / Nielsen ratings (via AP) (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/grammys-2024-viewership-growth
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<blockquote cite="https://lighthousedata.io/data/grammys-2024-viewership-growth" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>34%</strong> -- viewership growth rate for Grammy Awards telecast<br><small>Source: CBS / Nielsen ratings (via AP) (2024) · <a href="https://lighthousedata.io/data/grammys-2024-viewership-growth" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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