B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
$50
$50 -- cost per acquisition for Google Search Network (2026)
The average cost per acquisition (CPA) in the Google Search Network across industries is around $50.
- Cross-industry average
- Approximation (around $50)
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$50
Unit
Currency Usd
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
arcalea.com
Primary
Tier C
https://www.arcalea.com/blog/managing-the-digital-advertising-ecosystem-to-create-value ↗
Source Article
Managing the Digital Advertising Ecosystem to Create Value
Original Research
arcalea.com
· Original study ↗
Methodology
Cross-industry average
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google Search Network: $50 cost per acquisition. Source: arcalea.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-search-cpa
HTML Embed
<blockquote cite="https://lighthousedata.io/data/google-search-cpa" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$50</strong> -- cost per acquisition for Google Search Network<br><small>Source: arcalea.com (2026) · <a href="https://lighthousedata.io/data/google-search-cpa" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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