B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

81%

81% -- share of internet users checking google reviews before visiting business for Google Reviews (2024)

2024  · mara-solutions.com

81% of internet users are likely to check Google Reviews before visiting a business in person.

  • Secondary citation citing 'recent surveys' without naming the original study
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Attribution: mara-solutions.com View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
81%
Unit
Percentage
Data Vintage
2024
Entity
Google Reviews
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
mara-solutions.com Primary Tier C
https://www.mara-solutions.com/post/why-buying-google-reviews-hurts-your-business ↗
Confidence: 48/100 Vintage: 2024 Channel: Deep Crawl
Source Article
Why Buying Google Reviews Hurts Your Business
Why Buying Google Reviews Hurts Your Business Optimizing customer reviews has become one of the most lucrative online marketing strategies today. As a result, many businesses are looking for quick and easy ways to gather online reviews and enhance their reputation, such as purchasing fake Google rev…
Original Research
mara-solutions.com · Original study ↗

Cited as 'recent surveys' without named source

Methodology documented
Period Value Change
2024 (current) 81%
2025 81% 0%
Industrymarketing
Plain Text
Google Reviews: 81% share of internet users checking google reviews before visiting business. Source: mara-solutions.com (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-reviews-check-before-visit
HTML Embed
<blockquote cite="https://lighthousedata.io/data/google-reviews-check-before-visit" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>81%</strong> -- share of internet users checking google reviews before visiting business for Google Reviews<br><small>Source: mara-solutions.com (2024) · <a href="https://lighthousedata.io/data/google-reviews-check-before-visit" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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