B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
$6,970,000,000
$6,970,000,000 -- quarterly network ad revenue for Google Network (Q1 2026)
Google Network advertising revenue was $6.97 billion in Q1 2026, down 4% YoY.
- Represents a 4% year-over-year decline
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
$6,970,000,000
Unit
Currency Usd
Data Vintage
Q1 2026
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Alphabet
Primary
Tier A
https://analysis-atlas.com/research/digital-advertising-market-landscape/ ↗
Source Article
Where the Ad Dollars Went in 2026: The Triopoly, Retail Media, and CTV
Where the Ad Dollars Went in 2026: The Triopoly, Retail Media, and CTV
Global ad spend ran past $1.14 trillion in 2025 by WPP Media's count, $1.17 trillion by eMarketer's. Where the money flows in 2026, who wins, and who loses.
Key Statistics
- Global ad market: $1.14 trillion in 2025, +8.8% (WPP Me…
Original Research
Alphabet
· Original study ↗
Methodology
Alphabet earnings report; -4% YoY
Methodology documented
Segmentation
IndustryMedia
RegionGlobal
RoleAll marketers
Channelpaid_ads
Cite this stat
Plain Text
Google Network: $6,970,000,000 quarterly network ad revenue. Source: Alphabet (Q1 2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-network-q1-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/google-network-q1-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$6,970,000,000</strong> -- quarterly network ad revenue for Google Network<br><small>Source: Alphabet (Q1 2026) · <a href="https://lighthousedata.io/data/google-network-q1-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.