B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
13%
13% -- ai overview appearance rate for Google AI Overviews in U.S. desktop searches (2025)
Google AI Overviews appear in approximately 13% of U.S. desktop searches.
- Stated as 'only about 13%'
- Underlying study/research source is not cited in the article
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
13%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
ny-ave.com
Primary
Tier C
https://ny-ave.com/blog/zero-click-searches-navigating-seo-in-a-no-click-world/ ↗
Source Article
Zero-Click Searches: Navigating SEO in a No-Click World
“Search engine optimization is dead!”
As a marketing agency, we hear this declaration several times a year.
Just about any time the search world changes, in fact.
But we’ve never heard it as frequently as this year.
New developments are overturning conventional wisdom about how to rank your website …
Original Research
ny-ave.com
· Original study ↗
Methodology
Article notes AI Overviews 'may appear even less in mobile searches'; underlying research study not named in the article.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google AI Overviews in U.S. desktop searches: 13% ai overview appearance rate. Source: ny-ave.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-ai-overviews-us-desktop-appearance-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/google-ai-overviews-us-desktop-appearance-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>13%</strong> -- ai overview appearance rate for Google AI Overviews in U.S. desktop searches<br><small>Source: ny-ave.com (2025) · <a href="https://lighthousedata.io/data/google-ai-overviews-us-desktop-appearance-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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