B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
59.8%
59.8% -- brand citation share for Google AI Overviews (2026)
Google AI Overviews showed brand preference in 59.8% of citations.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
59.8%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
1,000,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
OtterlyAI
Primary
Tier B
https://www.atomicagi.com/blog/ai-share-of-voice-5-powerful-ways-to-dominate-your-market ↗
Source Article
AI share of voice: 5 powerful ways to dominate your market
Original Research
OtterlyAI
· Original study ↗
Methodology
OtterlyAI analysis across 1 million+ citations
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google AI Overviews: 59.8% brand citation share. Source: OtterlyAI (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-ai-overviews-brand-citation-preference-59-8
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<blockquote cite="https://lighthousedata.io/data/google-ai-overviews-brand-citation-preference-59-8" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>59.8%</strong> -- brand citation share for Google AI Overviews<br><small>Source: OtterlyAI (2026) · <a href="https://lighthousedata.io/data/google-ai-overviews-brand-citation-preference-59-8" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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