B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
51.4%
51.4% -- share of site sessions from paid search for Google Ad Grant streaming-platform nonprofit account (2026)
Paid search drove 51.4% of total site sessions for an anonymized nonprofit streaming platform managed by 360ROI under the Google Ad Grant program.
- Single anonymized account case study, not a portfolio average or guarantee
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Lighthouse Research Team
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Source verified
Evidence graded
Value
51.4%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
360ROI
Primary
Tier A
https://360roi.co/results/nonprofits ↗
Source Article
Nonprofit Marketing Results, Google Ad Grant Case | 360ROI
Nonprofit Marketing Results From 360ROI
Documented Google Ad Grant cases, including a 10.49 percent click-through rate against the 5 percent compliance floor and a Grant account turnaround. Anonymized, first-party platform data, framed against published industry context.
360ROI manages Google Ad Gra…
Original Research
360ROI
· Original study ↗
Methodology
First-party platform data from a single anonymized client account
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google Ad Grant streaming-platform nonprofit account: 51.4% share of site sessions from paid search. Source: 360ROI (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-ad-grant-paid-search-session-share
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<blockquote cite="https://lighthousedata.io/data/google-ad-grant-paid-search-session-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>51.4%</strong> -- share of site sessions from paid search for Google Ad Grant streaming-platform nonprofit account<br><small>Source: 360ROI (2026) · <a href="https://lighthousedata.io/data/google-ad-grant-paid-search-session-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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