B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
52,425
52,425 -- website page views for GnomeExperiment.com (2012)
GnomeExperiment.com received 52,425 views during the campaign.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
52,425
Unit
Count
Data Vintage
2012
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ogilvy PR (UK)
Primary
Tier B
http://b2bprblog.com/blog/2012/12/b2b-pr-case-study-the-gnome-experiment ↗
Source Article
B2B PR Case Study: The Gnome Experiment
Posted on: 2012-12-03 in Examples | Tagged: b2b pr case study case study pr case study
The world’s first mass participation gravity experiment - inspiring 350 million+ people in 152 countries and increasing the Kern's sales by 22% - by Ogilvy PR (UK)
Precision scales manufacturer Kern & Sohn sought …
Original Research
Ogilvy PR (UK)
· Original study ↗
Methodology
Campaign case study results
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
GnomeExperiment.com: 52,425 website page views. Source: Ogilvy PR (UK) (2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gnome-experiment-site-views-52425
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<blockquote cite="https://lighthousedata.io/data/gnome-experiment-site-views-52425" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>52,425</strong> -- website page views for GnomeExperiment.com<br><small>Source: Ogilvy PR (UK) (2012) · <a href="https://lighthousedata.io/data/gnome-experiment-site-views-52425" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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