B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

$167,000,000,000

$167,000,000,000 -- in app purchase spend for global mobile app consumers (2025)

2025  · Sensor Tower

Global in-app purchases reached $167 billion in 2025, representing a 10% year-over-year increase.

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Attribution: Sensor Tower View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
$167,000,000,000
Unit
Currency Usd
Data Vintage
2025
Entity
global mobile app consumers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sensor Tower Primary Tier B
https://ilink.dev/blog/top-10-mobile-app-development-companies-in-2025/ ↗
Confidence: 53/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Top 10 Mobile App Development Companies in 2026
January 20, 2025 Reading Time 5 Min Mobile is still the fastest path from idea to real customer behavior. In 2026, “app development” usually means more than UI and features. It includes analytics-first product decisions, AI-enabled personalization, secure data handling, and continuous iteration afte…
Original Research
Sensor Tower · Original study ↗

Sensor Tower annual State of Mobile report, as cited by ilink

Methodology documented
Industrymarketing
Plain Text
global mobile app consumers: $167,000,000,000 in app purchase spend. Source: Sensor Tower (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/global-in-app-purchases-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/global-in-app-purchases-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$167,000,000,000</strong> -- in app purchase spend for global mobile app consumers<br><small>Source: Sensor Tower (2025) · <a href="https://lighthousedata.io/data/global-in-app-purchases-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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