B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
$640,000,000,000
$640,000,000,000 -- market size for global coffee category (2011)
The global coffee category is valued at $640 billion.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$640,000,000,000
Unit
Currency Usd
Data Vintage
2011
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Starbucks
Primary
Tier A
https://www.nrn.com/corporate/starbucks-plans-aggressive-retail-push ↗
Source Article
Starbucks plans aggressive retail push
Original Research
Starbucks
· Original study ↗
Methodology
Category size cited by Starbucks Global Consumer Products president
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
global coffee category: $640,000,000,000 market size. Source: Starbucks (2011). Via Lighthouse Intelligence -- https://lighthousedata.io/data/global-coffee-category-640b
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<blockquote cite="https://lighthousedata.io/data/global-coffee-category-640b" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$640,000,000,000</strong> -- market size for global coffee category<br><small>Source: Starbucks (2011) · <a href="https://lighthousedata.io/data/global-coffee-category-640b" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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