B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
22%
22% -- ai visibility increase from statistics for GEO study content (2024)
Adding statistics to content increases AI visibility by 22% on the Position-Adjusted Word Count metric according to the GEO study.
- Measured specifically on the Position-Adjusted Word Count metric in the benchmark study
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
22%
Unit
Percentage
Data Vintage
2024
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Princeton / IIT Delhi (GEO study)
Primary
Tier A
https://www.getaiso.com/llm-ranking-factors ↗
Source Article
LLM Ranking Factors: What Actually Determines Whether AI Recommends Your Brand
Introduction: The New Battlefield for Visibility
Key takeaways
- There are 12 LLM visibility factors plus one precondition (query-grounding match). Brand authority, freshness, content depth, and schema markup are the highest-leverage four.
- LLMs do not rank in the Google sense. Every factor below i…
Original Research
Princeton / IIT Delhi (GEO study)
· Original study ↗
Methodology
GEO study, KDD 2024
Methodology documented
Segmentation
IndustryAI
RegionGlobal
RoleAll marketers
Channelcontent
Cite this stat
Plain Text
GEO study content: 22% ai visibility increase from statistics. Source: Princeton / IIT Delhi (GEO study) (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/geo-statistics-visibility-22-percent
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<blockquote cite="https://lighthousedata.io/data/geo-statistics-visibility-22-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>22%</strong> -- ai visibility increase from statistics for GEO study content<br><small>Source: Princeton / IIT Delhi (GEO study) (2024) · <a href="https://lighthousedata.io/data/geo-statistics-visibility-22-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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