B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
41%
41% -- share going to social media first for search for Gen Z (2026)
41% of Gen Z go to social media first when they want to find something out.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
41%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
SQ Magazine
Primary
Tier C
https://www.biogpt.io/how-to-make-your-instagram-posts-show-up-in-google-search/ ↗
Source Article
How to Make Your Instagram Posts Show Up in Google Search
Original Research
SQ Magazine
· Original study ↗
Methodology
SQ Magazine, 2026
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Gen Z: 41% share going to social media first for search. Source: SQ Magazine (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/genz-social-first-search-41
HTML Embed
<blockquote cite="https://lighthousedata.io/data/genz-social-first-search-41" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>41%</strong> -- share going to social media first for search for Gen Z<br><small>Source: SQ Magazine (2026) · <a href="https://lighthousedata.io/data/genz-social-first-search-41" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.