B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

15%

15% -- share regularly using ai tools for Generation Jones women (aged 55-70, Australia) (2024)

2024  · Insights Exchange

15% of Generation Jones women (aged 55-70 in Australia) are regular users of AI tools including ChatGPT.

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Attribution: Insights Exchange View source
Lighthouse Research Team
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Source verified Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2024
Entity
Generation Jones women (aged 55-70, Australia)
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Insights Exchange Primary Tier A
https://insights-exchange.com/international-womens-day-the-generation-jones-often-overlooked/ ↗
Confidence: 57/100 Vintage: 2024 Channel: Deep Crawl
Source Article
International Women’s Day – ‘The Generation Jones’ often overlooked - Insights Exchange
This International Women’s Day 2024 we want to turn the spotlight on some of the matters impacting women. Few have been unscathed by the rising cost of living, but it’s something that is weighing far more heavily on the minds of women. In Australia 74% of women vs 65% men rate this as a top concern.…
Original Research
Insights Exchange · Original study ↗

Insights Exchange proprietary research on women aged 55-70

Methodology documented
Industrymarketing
Plain Text
Generation Jones women (aged 55-70, Australia): 15% share regularly using ai tools. Source: Insights Exchange (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/generation-jones-ai-tool-users-2024
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<blockquote cite="https://lighthousedata.io/data/generation-jones-ai-tool-users-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- share regularly using ai tools for Generation Jones women (aged 55-70, Australia)<br><small>Source: Insights Exchange (2024) · <a href="https://lighthousedata.io/data/generation-jones-ai-tool-users-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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