B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
58%
58% -- consumers replacing traditional search with genai for consumers (2025)
58% of consumers report that generative AI has already replaced traditional search for them.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
58%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Capgemini Research Institute
Primary
Tier A
https://www.honeyb.ai/blog/ai-search-vs-traditional-search ↗
Source Article
AI Search vs Traditional Search: What Actually Changed
Traditional search returns a ranked list of links and leaves the reading to you. AI search reads the sources itself and returns a written answer, with citations standing in for the familiar blue links. That single change rewires everything downstream: how people phrase questions, how often they clic…
Original Research
Capgemini Research Institute
· Original study ↗
Methodology
Capgemini Research Institute survey
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
consumers: 58% consumers replacing traditional search with genai. Source: Capgemini Research Institute (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/genai-replaced-traditional-search-58pct
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<blockquote cite="https://lighthousedata.io/data/genai-replaced-traditional-search-58pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>58%</strong> -- consumers replacing traditional search with genai for consumers<br><small>Source: Capgemini Research Institute (2025) · <a href="https://lighthousedata.io/data/genai-replaced-traditional-search-58pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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