B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

5% -- share of gen z purchasing magazine last month for UK Gen Z (2022)

Name: Share Of Gen Z Purchasing Magazine Last Month Statistics
Creator: Lighthouse Intelligence
Published: 2026-10-01

2022 · YouthSight

5% of Gen Z stated that they have purchased a magazine in the last month, down from 2015.

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Attribution: YouthSight View source

Lighthouse Research Team

Last verified: 2026-10-01 · How we verify data →

Source verified Evidence graded

Value

Unit

Percentage

Data Vintage

2022

Entity

UK Gen Z

Geography

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

YouthSight Primary Tier A

https://savanta.com/knowledge-centre/view/the-absence-of-the-written-word/ ↗

Confidence: 32/100 Vintage: 2022 Channel: Deep Crawl

Source Article

The absence of the written word - Savanta

BrandVue’s Most Loved Media Brands 2022 The UK’s love for print seems to be rather low when comparing it to the other sub-sectors in our Top 100 Media Brands League Table, with no sign of a print publication within the top 40 media brands. What was once a mainstream weekly occurrence, now faces an a…

Original Research

YouthSight · Original study ↗

Methodology

YouthSight State of the Youth Nation Tracker; down 14% since 2015

Methodology documented

Segmentation

Industryecommerce RegionUK Channelprint

Cite this stat

Plain Text

UK Gen Z: 5% share of gen z purchasing magazine last month. Source: YouthSight (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gen-z-magazine-purchase-5pct

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<blockquote cite="https://lighthousedata.io/data/gen-z-magazine-purchase-5pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5%</strong> -- share of gen z purchasing magazine last month for UK Gen Z<br><small>Source: YouthSight (2022) · <a href="https://lighthousedata.io/data/gen-z-magazine-purchase-5pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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