B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
36%
36% -- share of gen z using instagram for dating advice for Instagram (2024)
36% of Gen Z reported Instagram as a top source for dating and relationship advice over the past 12 months.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
36%
Unit
Percentage
Data Vintage
2024
Entity
Sample Size
250
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Archrival
Primary
Tier A
https://archrival.com/insights/trends/the-new-gen-z-landscape-of-love ↗
Source Article
The New Gen Z Landscape of Love
Original Research
Archrival
· Original study ↗
Methodology
Archrival survey; top sources for dating/relationship advice over last 12 months
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Instagram: 36% share of gen z using instagram for dating advice. Source: Archrival (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gen-z-dating-advice-instagram
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<blockquote cite="https://lighthousedata.io/data/gen-z-dating-advice-instagram" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>36%</strong> -- share of gen z using instagram for dating advice for Instagram<br><small>Source: Archrival (2024) · <a href="https://lighthousedata.io/data/gen-z-dating-advice-instagram" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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