B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
82%
82% -- ai usage rate for Gen Z users (2025)
82% of Gen Z users use AI more for professional or educational queries.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
82%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Search Engine Land
Primary
Tier B
https://prebodigital.co.za/blog/ai/get-your-website-into-ai-results/ ↗
Source Article
How To Get Your Website Into AI Results
The traditional way of performance marketing through search engines is fundamentally changing with the introduction of AI, and businesses need to conduct search engine marketing strategies to remain competitive. This whitepaper discusses, in detail, the following:
- Changes in user behavior and tech…
Original Research
Search Engine Land
· Original study ↗
Methodology
AI search survey cited via Search Engine Land
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Gen Z users: 82% ai usage rate. Source: Search Engine Land (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gen-z-ai-usage-82
HTML Embed
<blockquote cite="https://lighthousedata.io/data/gen-z-ai-usage-82" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>82%</strong> -- ai usage rate for Gen Z users<br><small>Source: Search Engine Land (2025) · <a href="https://lighthousedata.io/data/gen-z-ai-usage-82" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.