B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

53%

53% -- ai usage rate in shopping for Polish internet users (2026)

Name: AI Usage Rate In Shopping Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-29

2026 · Gemius

53% of Polish internet users use AI tools in the shopping process according to a Gemius report.

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Attribution: Gemius View source

Lighthouse Research Team

Last verified: 2026-09-29 · How we verify data →

Source verified Evidence graded

Value

53%

Unit

Percentage

Data Vintage

2026

Entity

Polish internet users

Geography

EMEA

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Gemius Primary Tier B

https://www.adtrip.pl/post/analiza-narzedzi-marketing-automation-dla-sklepow-shopify-w-dom-i-ogrod ↗

Confidence: 53/100 Vintage: 2026 Channel: Deep Crawl

Source Article

Analiza narzędzi marketing automation dla sklepów Shopify w Dom i Ogród | Adtrip Blog - Adtrip

Spis treści - Dlaczego branża dom i ogród potrzebuje marketing automation - Najpopularniejsze scenariusze automatyzacji (i ich realne efekty) - 1. Odzyskiwanie porzuconych koszyków - 2. Sekwencja powitalna (Welcome Series) - 3. Kampanie win-back (reaktywacyjne) - 4. Cross-selling i up-selling po zak…

Original Research

Gemius · Original study ↗

Methodology

Cited from Gemius report

Methodology documented

Segmentation

IndustryRetail RegionEMEA

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Plain Text

Polish internet users: 53% ai usage rate in shopping. Source: Gemius (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gemius-polish-ai-shopping-53

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<blockquote cite="https://lighthousedata.io/data/gemius-polish-ai-shopping-53" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>53%</strong> -- ai usage rate in shopping for Polish internet users<br><small>Source: Gemius (2026) · <a href="https://lighthousedata.io/data/gemius-polish-ai-shopping-53" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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