B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
52.15%
52.15% -- share of citations from brand domains for Gemini (2025)
Gemini sourced 52.15% of its citations from brand-owned domains.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
52.15%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
6,800,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Yext
Primary
Tier C
https://nicolaziady.com/the-invisibility-paradox/ ↗
Source Article
Invisibility Paradox: Understanding Brand Visibility - Nicola Ziady
|
Listen to this article
Getting your Trinity Audio player ready...
|
You did everything right.
Consistent publishing. Backlinks built. Meta descriptions optimized. Page one – finally yours.
Then your traffic dropped. Your leads dried up.
… but your Google rankings didn’t change.
That’s not a bad ag…
Original Research
Yext
· Original study ↗
Methodology
Analysis of 6.8 million citations across Gemini, ChatGPT, and Perplexity
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Gemini: 52.15% share of citations from brand domains. Source: Yext (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gemini-citations-brand-domains-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/gemini-citations-brand-domains-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>52.15%</strong> -- share of citations from brand domains for Gemini<br><small>Source: Yext (2025) · <a href="https://lighthousedata.io/data/gemini-citations-brand-domains-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.