B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
52.15%
52.15% -- share of brand owned content in citations for Gemini (2026)
Gemini cites 52.15% brand-owned content according to Yext research of 6.8 million citations.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
52.15%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
6,800,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Yext
Primary
Tier B
https://akselera.tech/en/insights/guides/brand-visibility-ai-guide ↗
Source Article
Brand Visibility in AI: How to Get Recommended by AI Assistants
Original Research
Yext
· Original study ↗
Methodology
Yext research of 6.8 million citations
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Gemini: 52.15% share of brand owned content in citations. Source: Yext (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gemini-brand-owned-content-52
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<blockquote cite="https://lighthousedata.io/data/gemini-brand-owned-content-52" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>52.15%</strong> -- share of brand owned content in citations for Gemini<br><small>Source: Yext (2026) · <a href="https://lighthousedata.io/data/gemini-brand-owned-content-52" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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